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Showing posts with label Marketing. Show all posts
Showing posts with label Marketing. Show all posts

Friday, September 28, 2012

Elizabeth Banks and UPenn and Pitch Perfect
I'm sure you've heard all about it by now, but today, Pitch Perfect, the hot, rotten-tomatoes highly rated film by Penn film producers Elizabeth Banks (C'96) and husband Max Handelman (C'95, AEPi) comes out!

If you recall, in an interview she did promoting the film, Liz had referenced a Penn a capella group from her time at Penn that she thought was "the most amazing version" she's ever heard in her life.

On a related Penn alum note, Melisa Kirkup (C'01), Universal Pictures marketing director shared a 60-second lip-dub Pitch Perfect video her team produced, featuring the hit Nicki Minaj song “Starships”!

Check it out after the jump!




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Posted by Matt | 9:07 AM | , , , , , , , , | 1 comments »

Tuesday, October 25, 2011

Ben Stiller and Mark Sanchez and LaDainian Tomlinson and New York Jets

I cover lots of traditional entertainment career pursuits from alumni on DT like acting, filmmaking, and writing, but equally creative can be that of Marketing.
UPenn and Melisa Kirkup and Tower Heist
After the jump, check out a promo spot for ESPN that Universal Media Promotions and Marketing manager Melisa Kirkup (C'01) worked on for the new movie Tower Heist (in theaters Nov. 4th) featuring Ben Stiller as well as Mark Sanchez and LaDainian Tomlinson of the New York Jets. Plus check out Melisa's advice to re: job searching.




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Posted by Matt | 7:32 AM | , , , , , , , , , , , | 0 comments »

Wednesday, July 27, 2011

UPenn and Doctor Oz and Corey SingerAs you've seen on DT, I continue to focus on juicy alumni journeys in entertainment.  To recap, we've covered journeys in acting (from a guy's and girl's perspctive), music, TV and Film production and TV writing.  And we even have advice on how to use DT in your entertainment career search.

Today, I've got an interesting tale about a 2010 grad who got a good taste of working in one of my favorite daily television shows and is now changing careers and changing coasts for a career in law. All with the plan of hopefully returning to entertainment one day.

This is "entertainment"/"law" path is a common one that I've seen over the years , but wanted to highlight it as there will continue to be Penn graduates who will contemplate this decision.

After the jump, find out about Corey Singer (C'10, Penn Players (Chair ’09-’10), Penn Singers, Quadramics) and...

  • his path from Penn to working in an entertainment career
  • which NY based show he worked on (hint: see headline and picture above : ) ) and his unique(!) responsibilities on the show 
  • his career advice 
  • and where he sees himself in 10 years!



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Posted by Matt | 12:01 PM | , , , , , , , , , , , , | 0 comments »

Thursday, March 17, 2011

UPenn and Cider and St. Patrick's Day and Ted WerthEarlier today I posted about a Penn alum with his own beer blog.

Now, as I continue to celebrate St. Patty's day and everything alcohol-related, there's another Penn alum who has his own alcoholic drink you'll want to  know about which is "like beer, but not beer".

After the jump, more about this alum ...and the sexy, bordering on NSFW marketing campaign that may make you gasp!


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Posted by Matt | 11:12 AM | , , , , , , , , , | 0 comments »

Friday, May 16, 2008

Beverly Hills ChihuahuaRecently I reported that film producer Todd Lieberman's (C'95, AEPi, Mask & Wig) will be producing a new guidance counselor film for Disney and is currently in Boston shooting 2 back to back films with some big stars

Now a new fun promo video just got released on the web promoting Todd's next new movie, Beverly Hills Chihuahua.

The plot of this film is as follows:

"A pampered Beverly Hills Chihuahua named Chloe (voice of Drew Barrymore) finds herself accidentally lost in the mean streets of Mexico without a day spa or Rodeo Drive boutique anywhere in sight. Now alone for the first time in her spoiled life, she must rely on some unexpected new friends including a street-hardened German Shepherd named Delgado (voice of Andy Garcia) and an amorous pup named Papi (voice of George Lopez) to lend her a paw and help her to find her inner strength on their incredible journey back home."
The interesting part of this is how producers like Todd (and Dave Baronoff (C'99, L'02, AEPi, Mask and Wig)) are using the web to create viral videos to help promote their films.

UPennUPennWatch Todd's Beverly Hills Chihuahua viral video!


UPennWatch the Beverly Hills Chihuahua full trailer


Other Penn Producers

Enter our May Contest!

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Posted by Matt | 2:50 PM | , , , , , , , | 0 comments »

Wednesday, April 30, 2008

A couple of months ago one Penn alum was featured on the cover of a popular magazine and now news of another alum on a magazine cover.

Dave Baronoff (C'99, L'02, Mask and Wig)
was selected by Ad Age magazine (leading advertising/media industry publication) for their Digital-A List for running a top 10 digital campaign. Dave has been recognized for developing the viral online marketing campaign for the Cloverfield movie.

Read the article here to find out how he generated worldwide excitement for the film!

Learn more about Dave and his journey in Hollywood.
(great for anyone considering a career change or career in Hollywood)

Check back tomorrow to see how Dave is helping us with our May Contest!
UPenn
Sign up for the Dueling Tampons newsletter!

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Posted by Matt | 4:57 PM | , , , , , , , , , , , , , | 0 comments »

Tuesday, March 25, 2008

Melisa Kirkup and Ashley Berger(l to r:) Melisa Kirkup (C'01) & Ashley Berger (C'06)

The other day I got an email from undergrad senior Ryan Townsend (C'08) who was interested in moving out to Los Angeles to pursue a career in Entertainment Marketing and/or Publicity.

Penn alumni Melisa Kirkup (C'01, Universal Marketing) and Ashley Berger (C'06, Warner Brothers Marketing) chimed in with some good tips regarding job searching and answering the #1 question most LA bound undergrads have: "Can I secure a job in Los Angeles before moving out there?"

Click here to read their helpful advice to Ryan! (and/or submit your own!)

Be sure to check out my other Entertainment related Tuesday Tips!

Three days left to enter our March contest: My Mugs for Yours!


Did you like this article? You can get the latest articles at DuelingTampons.com in your email inbox each afternoon by entering your email address below. Your address will only be used for mailing you the articles, and each one will include a link so you can unsubscribe at any time.


See which Penn undergrads and alumni are registered on DuelingTampons.com

Check out our 800+ Penn videos

Add yourself to our facebook, friendster and/or myspace profiles!

Submitting a story to Dueling Tampons: What you need to know...

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Posted by Matt | 12:20 PM | , , , , , , , , | 0 comments »

Monday, February 11, 2008

To start "Love Week" off on DuelingTampons.com, this morning we covered a Penn related story on TV.

Now I've got some more Penn "love" related news coming to theaters this Thursday ...plus an exclusive film clip thanks to another one of our Penn alumni!

Click here for more!

Don't have plans for Valentine's Day yet?

Why not catch Elizabeth Banks' (C'96) new romantic comedy Definitely, Maybe? The film comes out on Valentine's Day and looks to be a winner.

This momma drama-dy has Abigail Breslin (Little Miss Sunshine) trying to figure out who her mother is from the three women her father (Ryan Reynolds) once dated. Liz Banks plays one of the three girlfriends.

Check out this exclusive scene starring Ryan Reynolds and Liz Banks!
(A special thanks for the clip to Melisa Kirkup (C'01, Pennfest Music Chair), manager of Media Promotions at Universal)

More about the film here

Check out all my posts from the DuelingTampons' "Love Week" series


Did you like this article? You can get the latest articles at DuelingTampons.com in your email inbox each afternoon by entering your email address below. Your address will only be used for mailing you the articles, and each one will include a link so you can unsubscribe at any time.


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Posted by Matt | 2:46 PM | , , , , , , , , , | 0 comments »
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