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Monday, April 21, 2008

If you're a fan of reality TV, you'll be happy to know that there's a Penn alum behind some of the biggest reality shows out there.

For the past 3 years Roy Bank (C'94, Intramural Football) took charge as the head of Development and Operations for Mark Burnett Productions, one of the most recognized television production companies in the world, overseeing such shows as Apprentice, Survivor, RockStar and Contender. Roy is widely known to have been the major force behind the enormous success of Hollywood’s top reality TV company.

UPennIf that isn't impressive enough, Roy is also Creator and Executive Producer of Are You Smarter that a 5th Grader? It would seem everything he puts his mind to turns to gold.

I met Roy working on a mutual project with Mark Burnett Productions producing the Yahoo websites for seasons 2-6 of the Apprentice, The Contender and then a game-a-day promotional project for the Flushed Away movie. Roy’s zest for expanding traditional TV and film into new media lit up a new road for leveraging a content down multiple paths.

All eyes are on this guy to see what’s next. DT knows and is about to share with you how your fellow Penn alum broke through the thousands of wanna’-be players and is on a rise to the top of one of most difficult industries – show biz.

Stay tuned this week to find out what HUGE company he's heading up now and what new projects are on the horizon!

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