This DT video has gotten over 135,000 views!

PENN UNDERGRADS: Use DT to research Penn alumni & jobs in the entertainment industry here

People search:

Check out all 40+ DT series HERE...+/-

DT Exclusives!

UPenn Financial Aid
UPenn Actor and Alex Bryant Weber UPenn Actor and Jessica Garvey Penn Austin Music
UPenn in Cannes UPenn in Cannes UPenn in Cannes UPenn in Cannes


Entertainment Related

Music Mondays UPenn Games and Movies UPenn Actor UPenn Financial Aid UPenn Actor Penn's REEL deals Vlogs UPenn in Cannes UPenn in Cannes UPenn in Cannes UPenn Financial Aid UPenn Financial Aid UPenn Financial Aid Save 15% on Birthday Flowers & Gifts at 1-800-FLOWERS.COM. Promo Code: BIRTHDAY15 - 120x90 Send Roses, Send Smiles. Save up to 50% on Roses at 1-800-FLOWERS.COM - 120x90

Penn Memories

UPenn Blast From the Past Send Roses, Send Smiles. Save up to 50% on Roses at 1-800-FLOWERS.COM - 120x90


More Fun

UPenn Financial Aid UPenn Financial Aid UPenn Winning Women UPenn and Fashion Penn Foodies Penn Foodies Pinching Pennies Not Safe For Work UPenn Financial Aid UPenn Financial Aid


Holiday Related Posts

Valentine's Day and UPenn UPenn Financial Aid Send Roses, Send Smiles. Save up to 50% on Roses at 1-800-FLOWERS.COM - 120x90
Halloween
Thanksgiving
Hanukkah
Christmas
Mardis Gras
St. Patrick's Day
Easter


Wednesday, August 25, 2010

dating and horoscopes and upenn
Another story of 2 alumni changing careers, and  working together after Penn.

Dana Kanze (W'01, Kappa Alpha Theta, Penn Fund caller) and Mason Sexton (C'01) founded Moonit.com, an online media property that offers relationship compatibility based on astrology.

After the jump, learn more about how this now engaged couple:
  • met at Penn
  • changed their careers 
  • and how they came to find this new online business!



Both Dana and Mason had careers in finance. Dana worked at Salomon Smith Barney where she did investment banking, then equity research and corporate M&A for 5 years before working at a boutique investment bank and strategic consultancy.  Mason was previously a buy side equity analyst at Tocqueville Asset Management, a $7 billion diversified asset manager that manages both international and domestic mutual funds.

dating and horoscopes and upenn

So why and how did they leave this to start moonit.com, their new dating site?

Interestingly, Mason's father is an investment manager who used astrology to perform technical chart analysis and more accurately predicted the crash of 1987 than anyone else in print; he subsequently became known as the "Moon Man" by the press.

His father not only used astrology in finance, but also in Dana and Mason's relationship!  His father ran Dana and Mason's astrological chart early on and said they'd be great business partners, in addition to having strong long-term relationship potential.  (FYI, Dana and Mason were both in the same year at Penn and had the same group of friends, but they only started dating about 4 years after they graduated.)

Based on this experience, Dana and Mason decided to start up a site which would do the same for millions of other people.  And so moonit.com was born.  Dana had seen many young entrepreneurs get their ideas funded and sold, so she and Mason mustered up the courage to do the same. They beta launched Moonit as semi-finalists at TechCrunch in San Francisco in September 2009, and recently launched the site with a full suite of services in June.

Check out the news segment ABC did on them recently below:


More Penn alumni "changing careers" HERE

More Penn alumni "working together" HERE

Other Penn alumni in the "dating" arena HERE

More Penn alumni with websites HERE

Share



Posted by Matt | 11:34 AM | , , , , , , , , | 1 comments »

Related Posts by Categories



Widget by Hoctro | Jack Book

1 comments

  1. Anonymous // August 25, 2010 at 7:27 PM  

    I love Moonit....however, it should take birthtime into account when possible, since without it you're only getting HALF the story. I've been studying Astrology since 1988, and have never felt the complete story is told without it. Getting the time, however, could prove very difficult ;p

Blog Widget by LinkWithin